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SEO Talk
Jumpstart your Link Building (without getting sandboxed)
Nov 6th
Andy Hagans writes : Link popularity has been written about ad nauseum, but most articles address the subject from a perspective circa 2001. The available information usually focuses on topics such as reciprocal linking or the current price of a PR6 link. But following outdated link building advice is more likely to get your Web site penalized than it is to help you gain top rankings.
AOL to Sell 5% of to Google
Oct 17th
Rebuffing aggressive overtures from Microsoft, Time Warner has agreed to sell a 5 percent stake in America Online to Google for $1 billion as part of an expanded partnership between AOL, once the dominant company on the Internet, and Google, the current online king.
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Figuring Keyword Density
Feb 9th
Understanding and being able to calculate the keyword density on your Web pages is essential for keyword optimization. Read on to learn how to figure keyword density and what optimal density ranges are for your target keywords.
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Google Results Vs Yahoo Results
Dec 6th
According to a Nielsen//Netratings study, Google holds the top spot for search engine destinations. However, if you take a closer look at N//N’s findings, you see that Yahoo and MSN share the second and third positions, respectively. Because MSN search is still using Overture to serve their search results more people are vicariously using the Yahoo method of search than they do Google.
The New MSN Search May Be a Google Killer!
Sep 22nd
The Second Look at MSN’s Search technology is available for public beta testing. I’ve given it a spin myself and must say that I’m impressed. Although they have no ads on the SERP’s of the prev?ew site, I’m sure they will load it up with the 15 or more Overture “sponsored sites” which clutter the results pages on the current search results by the time the new public beta reaches its official launch.
Take a look for yourself: http://techpreview.search.msn.com
What is Link Popularity?
Aug 26th
The theory goes something like this: The search engine Powers That Be have decided that if other sites are linking to your site, it must be a winner; therefore, it deserves a boost in rankings (when all else is equal). If you think about it, this makes a lot of sense. People link to good sites, not bad ones.
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Keyword Density: How Much Is Too Much
Aug 25th
Copywriting for search engines is one of the more important aspects of the SEO industry. Ensuring your content is relevant and keyword rich is an effective method to “impress” the search engines. By impress, I mean that the majority of search engines value optimized content with keyword-laden text. However, if you have too much keyword density, Google and others can consider this spam, and may penalize your site.
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Using heading tags to optimise your website for Google
Jul 20th
Search engines recognise that, if they can identify a heading it is very likely to be relevant to the body of text below it. In other words, headings are an opportunity to position keywords.
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Ten Web Site Promotion Tips for DMOZ – Open Directory Project
Jul 8th
The dmoz directory is not a search engine. It’s a directory, like a phonebook. It has been categorizing the Internet since 1998. Dmoz currently has over 590,000 categories and sub categories. The main directory itself has sixteen main categories. All subcategories fall under these top sixteen. Imagine, everything in the known universe able to be categorized under a mere sixteen main subject headings. Seems impossible, but it’s true.
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10 Ways To Indirectly Get To The Top Of Search
Jun 28th
There are millions of web sites trying to get listed in the
top 20 spots of the major search engines. That amounts to
a lot of competition! I say if you can’t get listed at the
top, indirectly get to the top.
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Comparing MSN And Yahoo! Optimization
Jun 14th
With the enormous potential of Yahoo! and Microsoft to place major financial and marketing support behind their search engine efforts, there is a strong possibility of some serious search competition. It would be prudent for search engine professionals (SEOs) and other website owners to be certain they are prepared for any upcoming search engine battles for market share.
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Getting High Rankings in MSN Search
Jun 14th
With the launch of Microsoft’s MSN search engine, make sure your site gets a piece of the action. Along with practicing strong Google and Yahoo Search optimization, you will want to add MSN Search optimization to your list of priorities.
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Increase Your Web Page Traff
Jun 11th
Have you optimized your web pages in order to receive traff?c from the major search engines (SE) like Google, Yahoo or Msn?
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Common-sense Search Engine Optimization
Jun 5th
For years, when people thought about search engine optimization, in all likelihood, gateway pages, doorway pages or informational pages probably came to mind. If you’re a search engine optimization specialist, you’ve probably had clients requesting that you create these types of pages for them.
